The Boys of Summer begin their march to the Fall Classic on the same day the fastest winter sport on ice begins its regular season.
Feeling seasonally challenged by that? Thunderdome is here to help.
The Major League Baseball postseason, and the National Hockey League regular season begin Oct. 1, and Thunderdome will be curating the most important and most interesting elements of both for the readers of Digital First Media newsrooms.
2013 MLB postseason coverage plans
MLB’s playoffs open with a wild-card game on Oct. 1 and progress through the League Championship Series and World Series. Each weekday morning, Thunderdome will offer a postseason version of its MLB Replay feature, capturing not only the news of the day but the buzz as well, with photos, GIFs, tweets, video and more. It will also look forward to upcoming games. It’s one-stop shopping for your time-pressed readers who just want someone to hit the highlights for them.
As we approach the LCS and World Series, we will be rounding up writers from around Digital First Media properties for live chats. And for the most compelling games, we will be using ScribbleLive to bring you action, reaction and insights as the events unfold. Such coverage will be available for syndication to non-DFM media outlets as well, via the Marketplace.
We will distribute features and columns from our DFM properties who have a team in the hunt, including The Oakland Press (Detroit Tigers), Los Angeles Daily News (L.A. Dodgers), Bay Area News Group (Oakland A’s) and the News-Herald/Morning Journal (Cleveland Indians).
NHL regular season plans
You may recall that late last year we tried a similar daily approach with hockey coverage, branded NHL Replay. However, we saw a pretty low adoption rate for that offering, as well as a low adoption rate for our weekly NHL chat. So this year, we will try a different approach.
Each weekday morning we will sift through the news of the previous night, looking for the fantastic plays, the quirky tidbits and the major news from the NHL that should appeal to sports fans in general. So we’ll move away from a hardcore insider approach to a broader tactic, and publish individual items that merit posting. Hopefully these are the ones that sports fans will be talking about, and hopefully this will work in your community whether you are identified as a hockey hotbed or not. And of course throughout the season we will be on the lookout to distribute the best hockey features produced by the DFM properties that do cover an NHL team.
Web producer Jeremy Binckes oversees both our baseball and hockey coverage here at Thunderdome. Feel free to reach out to him with ideas or questions. Leave a comment on this post or email him at email@example.com.