We are expanding our weekly headline contest to other categories

On Headlines: This week's tip is a tip worth repeating. Write several headlines before deciding on one. It's great practice and it often leads to some of our best.
On Headlines: This week's tip is a tip worth repeating. Write several headlines before deciding on one. It's great practice and it often leads to some of our best.

We’re changing everything …

Our weekly headline contest has been fun and very useful. We love it so much we decided to expand it. Starting in January, we’ll begin rotating among four categories — headlines, best web packaging, under the radar/MVP, and cross-team collaboration.

The process for all four categories will now be submission-based . We’ll accept submissions through an internal staff submission form throughout the month and reward in one category per week. There will be a different panel of judges for each category, but we’re keeping them anonymous.

Thing to know this week
This has been a tip once before, but it’s worth repeating: Write lots of headlines before deciding on one. Writing many — even many crappy ones — will get the process started. As you go, you’re forced to think beyond the typical stuff that comes to mind first.

If you want input, do this first and give a few of your favorites to an editor or colleague for additional suggestions. Your options will help get the ball rolling.

This week’s winner
Here’s a late entry for the most heroic dog of the year by Meg Wagner

Other contenders
Getting hairier and other ways to know you’re middle-aged by Angi Carter
Litter here and you could end up cleaning public toilets by Jason Fields
Why your vitamin regimen may be a waste of money by Matt Grisafi
Even the White House makes spelling mistakes sometimes by Amber Phillips

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